🧲 AI Reddit Lead Mining Machine — Find Buyers Hiding in Subreddits & Close Them Today

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📋 ClawHub Info

Slug: ai-reddit-lead-mining-machine

Display Name: AI Reddit Lead Mining Machine — Find Buyers Hiding in Subreddits & Close Them Today

Changelog: v1.0.0 — Scrapes Reddit in real-time across any niche to detect buying intent posts, recommendation requests, product complaints and "looking for" threads, scores each lead by purchase urgency, finds contact info, generates platform-native outreach for each post type, and produces a niche authority video via InVideo AI. Powered by Apify + InVideo AI + Claude AI.

Tags: reddit lead-generation buying-intent community apify invideo b2b-sales b2c social-selling organic subreddit inbound

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Category: Social Selling / Lead Generation
Powered by: Apify + InVideo AI + Claude AI

Reddit has 50 million daily active users openly asking for product recommendations, complaining about competitors, and announcing they have budget to spend — right now. This skill scrapes every relevant subreddit in real-time, detects buying intent posts before anyone else responds, and generates the perfect platform-native reply that converts without sounding like an ad.

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💥 Why This Is the Most Untapped Lead Source on ClawHub

Every lead gen skill on ClawHub targets LinkedIn, Google Maps, or cold email. Nobody is mining Reddit. That's the opportunity.

Reddit is the only platform where people openly say:

• "I need a tool that does X — budget is $500/month, any recommendations?"
• "We just switched from [Competitor] and regret it — looking for alternatives"
• "Our company is evaluating CRMs — shortlist of 3, any thoughts?"

These are the warmest leads on earth. They have need, budget, and intent — all declared publicly. The problem: they disappear into Reddit's feed within hours.

This skill monitors every relevant subreddit 24/7 and surfaces these posts the moment they appear.

Target audience: SaaS founders, agency owners, coaches, consultants, e-commerce brands, service businesses — anyone with a product or service that solves a specific problem.

What gets automated:

• 📡 Monitor any subreddit in real-time for buying intent signals
• 🔥 Detect "looking for" posts, recommendation requests, competitor complaints
• 🎯 Score each post by purchase urgency — how close is this person to buying?
• 👤 Find commenter profiles — Reddit history reveals industry, company, budget signals
• ✍️ Generate platform-native replies that help first, pitch second
• 📧 Find contact details for highest-intent posters via cross-platform search
• 🎬 Produce niche authority video via InVideo AI to pin to profile

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🛠️ Tools Used

Tool	Purpose
Apify — Reddit Scraper	Real-time posts across target subreddits
Apify — Reddit Comments Scraper	Full thread context — who is asking, what exactly
Apify — Twitter/X Scraper	Cross-reference Reddit users on Twitter — contact signals
Apify — LinkedIn Profile Scraper	Find Reddit posters on LinkedIn for direct outreach
Apify — Google Search Scraper	Find poster's company/website via username cross-reference
InVideo AI	Produce niche authority video — pin to Reddit profile
Claude AI	Intent scoring, reply generation, contact personalization

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⚙️ The Reddit Buying Intent Signal Library

SIGNAL TYPE 1 — Direct Recommendation Request (Highest Intent)
  Keywords: "looking for", "recommendations for", "best tool for",
            "anyone using", "what do you use for", "suggestions for"
  Example: "Looking for a project management tool for a 20-person remote team — budget $300/month"
  Intent score: 85–100
  Action: Reply immediately with value, DM with offer

SIGNAL TYPE 2 — Competitor Complaint (Very High Intent)
  Keywords: "leaving [competitor]", "cancelling [competitor]", "frustrated with",
            "switching from", "alternatives to [competitor]"
  Example: "Cancelling our Salesforce subscription — too expensive, too complex. What are people using instead?"
  Intent score: 80–95
  Action: Reply with your alternative, position as the obvious next step

SIGNAL TYPE 3 — Problem Statement (High Intent)
  Keywords: "we're struggling with", "our team can't", "biggest challenge is",
            "anyone else dealing with", "how do you handle"
  Example: "Our sales team has no visibility into pipeline — losing deals we didn't know were at risk"
  Intent score: 65–80
  Action: Reply with insight first, soft mention of solution

SIGNAL TYPE 4 — Evaluation Post (High Intent)
  Keywords: "shortlisting", "evaluating", "comparing X vs Y", "which is better",
            "we're deciding between"
  Example: "Shortlisting HubSpot vs Pipedrive — our use case is..."
  Intent score: 70–85
  Action: Reply with unbiased comparison that subtly positions your product

SIGNAL TYPE 5 — Budget Signal (Medium-High Intent)
  Keywords: "budget approved", "we have $X to spend", "looking to invest in",
            "allocated budget for"
  Intent score: 75–90
  Action: Reply with ROI framing, budget-appropriate positioning

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⚙️ Full Workflow

INPUT: Your product + problem it solves + target subreddits
        ↓
STEP 1 — Real-Time Subreddit Monitoring
  └─ Scan target subreddits every hour for new posts
  └─ Secondary scan: related subreddits you might have missed
  └─ Filter: posted in last 24h + minimum engagement threshold
        ↓
STEP 2 — Intent Classification
  └─ Classify each post by signal type (1–5)
  └─ Extract key buying signals from post text
  └─ Read top comments — has anyone already answered well?
        ↓
STEP 3 — Poster Intelligence
  └─ Reddit post history: what industry are they in?
  └─ Account age + karma: legitimate user or throwaway?
  └─ Cross-platform: same username on LinkedIn or Twitter?
  └─ Company signals from post history
        ↓
STEP 4 — Intent Scoring (0–100)
  └─ Signal type strength (35%)
  └─ Post recency (25%): older = colder
  └─ Engagement level (20%): upvotes + comments = visibility
  └─ Poster profile quality (20%): established account = real buyer
        ↓
STEP 5 — Reply Strategy Selection
  └─ Score 80+: Reply + DM + find LinkedIn for direct outreach
  └─ Score 60–79: Reply with value, soft mention of solution
  └─ Score 40–59: Reply with pure value, no mention of product
  └─ Score below 40: Monitor only
        ↓
STEP 6 — Claude AI Writes Platform-Native Reply
  └─ Reads like a helpful community member, not an ad
  └─ Leads with genuine value or experience
  └─ Mentions product naturally if high intent
  └─ Ends with DM invite for personalized help
        ↓
STEP 7 — Direct Outreach for Top Leads
  └─ Find contact via cross-platform search
  └─ LinkedIn DM references their Reddit post specifically
  └─ Email if found — subject references their exact problem
        ↓
STEP 8 — InVideo AI Produces Authority Video
  └─ 60-second "here's how to solve [niche problem]" video
  └─ Pin to Reddit profile — establishes credibility before reply
  └─ Cross-post to relevant subreddits as organic content
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OUTPUT: Ranked buying intent posts + replies + contact details + authority video

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📥 Inputs

{
  "your_product": {
    "name": "FlowDesk CRM",
    "solves": "Sales teams losing track of deals and missing follow-ups",
    "key_result": "Average customer closes 28% more deals in first 90 days",
    "differentiator": "Simplest CRM on market — setup in 10 minutes, no training needed",
    "competitor_alternatives": ["HubSpot", "Salesforce", "Pipedrive", "Monday CRM"]
  },
  "monitoring": {
    "primary_subreddits": [
      "r/sales", "r/smallbusiness", "r/startups", "r/entrepreneur",
      "r/saas", "r/b2bsales", "r/crm"
    ],
    "secondary_subreddits": [
      "r/marketing", "r/agency", "r/freelance", "r/remotework"
    ],
    "intent_keywords": [
      "CRM recommendation", "looking for CRM", "leaving Salesforce",
      "HubSpot alternative", "pipeline management", "track deals",
      "sales tool", "follow up system"
    ],
    "lookback_hours": 24,
    "min_intent_score": 60
  },
  "output": {
    "max_leads": 20,
    "find_contact_for_score_above": 75,
    "reply_for_score_above": 60
  },
  "production": {
    "invideo_api_key": "YOUR_INVIDEO_API_KEY",
    "video_topic": "The 3 reasons most small business CRMs fail (and how to avoid them)"
  },
  "apify_token": "YOUR_APIFY_TOKEN"
}

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📤 Output Example

{
  "daily_summary": {
    "date": "2026-03-03",
    "posts_scanned": 2847,
    "buying_intent_detected": 34,
    "hot_leads_reply_now": 8,
    "warm_leads_reply_with_value": 14,
    "monitor_only": 12
  },
  "top_leads": [
    {
      "rank": 1,
      "intent_score": 97,
      "action": "🔴 REPLY NOW + DM + Find LinkedIn",
      "signal_type": "Direct Recommendation Request",
      "post": {
        "subreddit": "r/smallbusiness",
        "title": "Need CRM recommendation — 15-person sales team, budget $400/month, we're DONE with Salesforce",
        "body": "We've been on Salesforce for 2 years and it's become a nightmare. Too complex, team hates it, 60% adoption rate at best. Looking for something simple that a non-technical sales team will actually use. Budget is $300-400/month for the team. We've looked at HubSpot but feels like same complexity. Any recommendations from people who've actually made this switch?",
        "posted": "2 hours ago",
        "upvotes": 47,
        "comments": 23,
        "url": "reddit.com/r/smallbusiness/comments/..."
      },
      "poster_intel": {
        "username": "u/sales_mgr_pdx",
        "account_age": "3 years",
        "karma": 1847,
        "post_history_signals": "Multiple posts about managing a sales team, mentions 'our company' regularly — legitimate business owner",
        "linkedin_found": "linkedin.com/in/marcus-riley-sales",
        "company_hint": "Mentions Portland-based company, 15-person team, B2B sales"
      },
      "reply": {
        "reddit_reply": "Made this exact switch 18 months ago from Salesforce with a 12-person team. The complexity problem is real — we had the same 60% adoption issue.\n\nHonest take: the switch that worked for us was going dramatically simpler, not sideways to another enterprise tool. If your team isn't technical, you want something with zero onboarding curve.\n\nA few things I'd prioritize when evaluating:\n→ Can your team log a deal in under 30 seconds? (If not, they won't)\n→ Does the mobile app actually work? (70% of your team's updates will come from their phone)\n→ Is the pipeline view visual and instant? (If it takes a report to see pipeline, nobody will check it)\n\nHappy to share what we're using and what the adoption looks like now if helpful — DM me.",
        "dm_message": "Hey — saw your post about leaving Salesforce. We went through the exact same thing. 15-person team, same adoption nightmare.\n\nWe ended up moving to FlowDesk — setup took literally 10 minutes, team adopted it within a week (vs 6 months of Salesforce training that nobody used). At your team size it's $279/month.\n\nNot trying to pitch you — genuinely happy to share what the transition looked like and what we'd do differently. Worth a 15-minute call?"
      },
      "linkedin_outreach": {
        "subject": "Re: your Reddit post about leaving Salesforce",
        "body": "Hi Marcus,\n\nSaw your post on r/smallbusiness about the Salesforce situation — the 60% adoption rate comment hit close to home.\n\nWe built FlowDesk specifically for sales teams that don't want to fight their CRM every day. Setup in 10 minutes, your team's using it on day 1.\n\nAt 15 people, you'd pay $279/month. Average customer closes 28% more deals in 90 days just from better follow-up visibility.\n\nWorth a 15-minute call this week?\n\n[Your name] | FlowDesk"
      }
    },
    {
      "rank": 2,
      "intent_score": 91,
      "signal_type": "Competitor Complaint",
      "post": {
        "subreddit": "r/sales",
        "title": "HubSpot just raised our price 40% at renewal — we're out. What are you all using?",
        "posted": "5 hours ago",
        "upvotes": 134,
        "comments": 67
      },
      "reply": {
        "reddit_reply": "40% increase at renewal is brutal — we've seen a lot of this lately from the big players.\n\nThe honest answer: depends what you actually use HubSpot for. A lot of teams are using 20% of its features and paying for 100%.\n\nIf it's primarily pipeline tracking + email sequences + contact management — there are leaner options at a fraction of the price that do those 3 things exceptionally well without the bloat.\n\nWhat's your team size and main use case? Happy to give a real recommendation vs a generic list."
      }
    },
    {
      "rank": 3,
      "intent_score": 84,
      "signal_type": "Evaluation Post",
      "post": {
        "subreddit": "r/entrepreneur",
        "title": "HubSpot vs Pipedrive for a 10-person B2B sales team — thoughts?",
        "posted": "8 hours ago"
      },
      "reply": {
        "reddit_reply": "Ran this exact evaluation for a client last month. Honest breakdown:\n\nHubSpot: great if you need marketing + CRM in one. Overkill (and expensive) if you just need pipeline management.\n\nPipedrive: excellent visual pipeline, but can feel limited as you scale past 20 people.\n\nThe question nobody asks: what's your team's technical comfort level? The best CRM is the one your team actually logs into. I've seen $50K Salesforce implementations abandoned because the team hated it.\n\nWhat does your current sales process look like day-to-day? That would help me give a more targeted recommendation."
      }
    }
  ],
  "authority_video": {
    "topic": "The 3 reasons most small business CRMs fail (and how to avoid them)",
    "script": "Most small business CRMs fail for 3 reasons. One — too complex. If it takes more than 30 seconds to log a deal, your team won't do it. Two — no mobile app that works. 70% of sales updates happen on the road, not at a desk. Three — you're paying for features you'll never use. Before you pick a CRM, ask yourself: what are the 3 things my team does every single day? Build from there. Everything else is noise.",
    "duration": "60s",
    "status": "produced",
    "use": "Pin to Reddit profile + post in relevant subreddits as organic content"
  }
}

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🧠 Claude AI Master Prompt

You are a world-class social selling strategist and Reddit community expert.

REDDIT POST DATA: {{scraped_posts_and_comments}}
POSTER INTELLIGENCE: {{reddit_history_and_cross_platform}}

YOUR PRODUCT:
- Name: {{product_name}}
- Solves: {{problem}}
- Key result: {{result}}
- Differentiator: {{differentiator}}
- Competitors: {{competitors}}

FOR EACH POST GENERATE:
1. Intent score (0–100):
   - Signal type strength (35%)
   - Post recency (25%): older = colder
   - Engagement (20%): upvotes + comments
   - Poster profile quality (20%): established account = real buyer

2. Action label:
   - 🔴 REPLY NOW + DM + LinkedIn (80+)
   - 🟡 REPLY WITH VALUE (60–79)
   - 🟢 MONITOR (40–59)

3. Poster intelligence summary:
   - Account legitimacy signals
   - Industry/company hints from post history
   - Cross-platform profile found?

4. Reddit reply (CRITICAL RULES):
   - Sound like a helpful community member FIRST
   - Never start with product mention
   - Lead with personal experience or genuine insight
   - Mention product naturally only if score 75+
   - End with DM invite for personalized help
   - Maximum 200 words

5. DM message (if score 75+):
   - Reference their exact post/problem
   - Ultra personal, not templated feeling
   - Soft CTA — call or "happy to share more"

6. LinkedIn/email outreach (if contact found):
   - Subject: "Re: your Reddit post about [exact topic]"
   - Opens with post reference
   - Maximum 120 words

7. Authority video script (one per run):
   - 60-second niche problem/solution video
   - Educational, not promotional
   - Perfect for pinning to Reddit profile

REDDIT REPLY RULES — NON-NEGOTIABLE:
- Never sound like an ad
- Personal experience beats product features every time
- Ask a clarifying question = 3x more replies
- "Happy to DM" converts better than direct pitch

OUTPUT: Valid JSON only. No markdown. No preamble.

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💰 Cost Estimate

Run	Apify Cost	InVideo Cost	Total	Value Generated
Daily scan (20 leads)	~$0.40	~$3	~$3.40	3–6 hot conversations
Weekly (5 days)	~$2	~$3	~$5	15–30 warm leads
Monthly automation	~$8	~$12	~$20/month	Consistent inbound pipeline

💡 Start free on Apify — $5 credits included 🎬 Produce your authority video with InVideo AI

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🔗 Revenue Opportunities

User	How They Use It	Revenue
SaaS Founder	3–5 warm leads/day from Reddit alone	$20K–$100K ARR from Reddit
Agency Owner	Sell Reddit lead mining as a service	$1,000–$3,000/month per client
Consultant/Coach	Be first to respond to "looking for" posts in niche	Fully booked calendar
E-commerce Brand	Intercept competitor complaints in product subs	Steal customers at peak frustration
Service Business	Monitor local subreddits for service requests	New clients weekly

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📊 Why Reddit Beats Every Other Lead Channel

Feature	LinkedIn Sales Nav	Cold Email	AI Reddit Lead Mining
Buyer already expressing need	❌	❌	✅
Budget declared publicly	❌	❌	✅
Competitor frustration signals	❌	❌	✅
Platform-native reply strategy	❌	❌	✅
No spam filters	❌	❌	✅
Authority video for credibility	❌	❌	✅
Monthly cost	$99	$50–$200	~$20

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🚀 Setup in 3 Steps

Step 1 — Get your Apify API Token
Go to: Settings → Integrations → API Token

Step 2 — Get your InVideo AI account
Go to: Settings → API → Copy your key

Step 3 — Set your subreddits + keywords & run daily
Product + intent keywords + subreddits. Fresh buying signals every morning.

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⚡ Pro Tips

• Reply within 1 hour — Reddit feeds move fast, first helpful reply wins
• Ask a question in your reply — "what's your team size?" gets 3x more DM requests
• Never mention your product in first reply on score below 80 — value first, product second
• Pin your authority video to your Reddit profile — credibility before the conversation starts
• Competitor complaint posts = fastest closes — they already know they have a problem and they're ready to switch

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Powered by Apify + InVideo AI + Claude AI