Checkout Friction Audit
Analyze checkout steps for friction points causing abandonment, prioritize fixes that boost purchase completion without increasing risk or policy violations.
Description
name: checkout-friction-audit
description: Audit checkout friction points and prioritize fixes that improve completed purchases without increasing risk. Use when the user reports high add-to-cart but low purchase rate, checkout abandonment spikes, or repeated payment/shipping complaints.
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# Checkout Friction Audit
## Skill Card
- **Category:** Conversion
- **Core problem:** Which checkout steps are leaking intent and killing purchase completion?
- **Best for:** Conversion rate recovery projects
- **Expected input:** Checkout flow notes, abandonment signals, user complaints, policy constraints
- **Expected output:** Friction map with severity, likely cause, and fix priority
- **Creatop handoff:** Push fixes into sprint board and rerun after implementation
## Workflow
1. Map checkout path and identify complaint-linked touchpoints.
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Score friction by impact on completion and fix complexity.
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Separate UX friction from trust/compliance friction.
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Output top quick wins and structural fixes.
## Output format Return in this order: 1. Executive summary (max 5 lines) 2. Priority actions (P0/P1/P2) 3. Evidence table (signal, confidence, risk) 4. 7-day execution plan ## Quality and safety rules - Tie each recommendation to observed evidence, not guesswork.
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Prioritize reversible low-risk fixes first.
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Avoid recommendations that violate platform/payment policies.
## License
Copyright (c) 2026 Razestar.
This skill is provided under CC BY-NC-SA 4.0 for non-commercial use. You may reuse and adapt it with attribution to Razestar, and share derivatives under the same license.
Commercial use requires a separate paid commercial license from Razestar. No trademark rights are granted.
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