🧪 Skills
Competitor Insights
Automatically track competitor pricing, feature launches, marketing campaigns, and receive AI-generated insights and alerts for competitive intelligence.
v1.0.0
Description
name: competitor-monitor description: Monitor competitors automatically: track pricing changes, new features, marketing campaigns, and get AI-powered insights. Never miss competitive moves. author: fly3094 version: 1.0.0 tags: [competitor, monitoring, business-intelligence, pricing, alerts, ai] metadata: clawdbot: emoji: 👁️ requires: bins: - python3 - curl config: env: COMPETITORS_JSON: description: JSON file with competitor list required: false MONITOR_INTERVAL_HOURS: description: Hours between checks default: "24" required: false ALERT_METHOD: description: Alert method (email|telegram|slack) default: "email" required: false TRACK_PRICING: description: Track pricing changes default: "true" required: false TRACK_FEATURES: description: Track new features default: "true" required: false TRACK_MARKETING: description: Track marketing campaigns default: "true" required: false
Competitor Monitor 👁️
Automatically track your competitors' moves: pricing changes, new features, marketing campaigns, and get AI-powered competitive intelligence.
What It Does
- 💰 Price Tracking: Monitor competitor pricing changes
- 🚀 Feature Detection: Get alerted on new features
- 📢 Marketing Intelligence: Track campaigns and messaging
- 📊 Comparison Reports: Side-by-side competitor analysis
- ⚠️ Smart Alerts: Get notified on important changes
- 🤖 AI Insights: Understand competitive threats and opportunities
Installation
clawhub install competitor-monitor
Commands
Add Competitor
Add competitor: https://competitor.com
Name: Competitor Inc
Industry: SaaS
Start Monitoring
Start monitoring all competitors
Get Report
Generate competitor analysis report for last week
Price Comparison
Compare pricing across all competitors
Feature Tracker
Show new features launched by competitors this month
Market Insights
What are the key competitive trends in my market?
Configuration
Environment Variables
# Monitoring interval
export MONITOR_INTERVAL_HOURS="24"
# Alert method
export ALERT_METHOD="email" # email|telegram|slack
# What to track
export TRACK_PRICING="true"
export TRACK_FEATURES="true"
export TRACK_MARKETING="true"
# Alert settings
export EMAIL_ADDRESS="your@email.com"
export TELEGRAM_BOT_TOKEN="your_bot_token"
export SLACK_WEBHOOK_URL="your_webhook_url"
Competitor List
Create competitors.json:
{
"competitors": [
{
"name": "Competitor A",
"url": "https://competitor-a.com",
"pricing_url": "https://competitor-a.com/pricing",
"industry": "SaaS",
"size": "medium"
},
{
"name": "Competitor B",
"url": "https://competitor-b.com",
"pricing_url": "https://competitor-b.com/pricing",
"industry": "SaaS",
"size": "large"
}
]
}
Output Examples
Weekly Competitor Report
📊 Competitor Intelligence Report
Week of Mar 1-7, 2026
🔍 Key Changes This Week:
[Competitor A]
• Pricing: Basic plan increased from $29 to $39 (+34%)
• New Feature: AI-powered analytics dashboard
• Marketing: Launched "Spring Sale" campaign
[Competitor B]
• Pricing: No changes
• New Feature: Mobile app update (v3.2)
• Marketing: New case study published
📈 Price Comparison:
Service You Comp A Comp B Market Avg
Basic Plan $29 $39 $25 $31
Pro Plan $79 $99 $69 $82
Enterprise $199 $249 $179 $209
💡 AI Insights:
1. Competitor A's price increase creates opportunity
- They're positioning as premium
- You can capture price-sensitive customers
2. AI analytics trend growing
- 2/3 competitors now offer AI features
- Consider accelerating AI roadmap
3. Mobile experience gap
- Competitor B improved mobile app
- Your mobile experience needs attention
🎯 Recommended Actions:
1. Launch "Competitor A Switch" campaign
- Target their priced-out customers
- Offer migration assistance
2. Accelerate AI feature development
- Match or exceed their AI capabilities
- Highlight your unique AI advantages
3. Prioritize mobile improvements
- Schedule mobile UX audit
- Plan Q2 mobile updates
Price Alert
⚠️ Price Change Alert!
Competitor: Competitor A
Change: Basic plan $29 → $39 (+34%)
Effective: March 5, 2026
Impact Analysis:
• They're now 34% more expensive than you
• Opportunity to capture price-sensitive customers
• Consider "Price Lock" promotion
Suggested Action:
Launch campaign targeting their customers with:
- Special migration discount
- Price comparison landing page
- Case studies showing better value
Feature Tracking
🚀 New Features Detected
[Competitor A] - March 3, 2026
Feature: AI-Powered Analytics Dashboard
Description: "Get instant insights from your data with AI"
Impact: HIGH
Your Status: In Development (Q2 release)
[Competitor B] - March 1, 2026
Feature: Mobile App v3.2
Description: "Improved performance and new UI"
Impact: MEDIUM
Your Status: Planned (Q3 release)
📊 Feature Comparison:
Feature You Comp A Comp B
AI Analytics 🟡 ✅ ❌
Mobile App ✅ ✅ ✅
API Access ✅ ✅ ✅
SSO ✅ ❌ ✅
Custom Reports ✅ ✅ ❌
Legend: ✅ Available 🟡 In Dev ❌ Not Available
Monitoring Capabilities
What We Track
Pricing:
- Plan prices and changes
- Discount offers
- Free trial terms
- Enterprise pricing
Features:
- New feature announcements
- Product updates
- Feature deprecations
- API changes
Marketing:
- Website messaging changes
- New landing pages
- Ad campaigns
- Content marketing
Company:
- Funding announcements
- Team changes
- Press releases
- Job postings
How It Works
- Web Scraping: Monitor competitor websites
- RSS Feeds: Track blogs and announcements
- Social Media: Monitor Twitter, LinkedIn
- News Alerts: Google Alerts integration
- AI Analysis: Understand impact and trends
Integration with Other Skills
social-insights
Competitor social media performance
→ Compare engagement rates
→ Identify successful strategies
seo-content-pro
Competitor content analysis
→ Identify content gaps
→ Generate better content
email-automation
Competitor email campaigns
→ Track their email strategy
→ Get alerts on new campaigns
Use Cases
Startup vs Enterprise
- Track enterprise competitors' moves
- Identify market opportunities
- Position as agile alternative
SaaS Companies
- Monitor pricing changes
- Track feature releases
- Compare growth metrics
E-commerce
- Track competitor pricing
- Monitor promotions
- Analyze product launches
Agencies
- Monitor competitor services
- Track pricing changes
- Identify service gaps
Pricing Integration
This skill powers LobsterLabs competitive intelligence:
- Basic Monitoring: $299/month (up to 5 competitors)
- Professional: $599/month (up to 15 competitors)
- Enterprise: $1,499/month (unlimited competitors)
Contact: PayPal 492227637@qq.com
Tips for Best Results
- Start Small: Monitor 3-5 key competitors first
- Set Clear Goals: What intelligence matters most?
- Review Weekly: Make competitor analysis a habit
- Act on Insights: Intelligence without action is useless
- Stay Ethical: Monitor public info only
Troubleshooting
No Data Collected
- Verify competitor URLs are correct
- Check internet connection
- Ensure monitoring interval has passed
Alerts Not Working
- Verify alert method configuration
- Check email/Telegram/Slack settings
- Test alert system
Inaccurate Pricing
- Some sites use dynamic pricing
- Verify with manual check
- Report issues for improvement
Changelog
1.0.0 (2026-03-07)
- Initial release
- Price tracking
- Feature detection
- Marketing monitoring
- AI-powered insights
- Smart alerts
- Weekly reports
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